Ecommerce conversion rate optimization has become a necessity for eCommerce & online brands in the present age. The online shopping market is growing exponentially with its easy-to-use, universally accessible, diverse, and interactive aesthetics. Even experiential elements are also being integrated into eCommerce, just like offline brick-and-mortar shops. Although the eCommerce market is expanding rapidly as...
Reading Time: 10 minutes Shopping as an idea and practice has seen major transitions over the years. Commerce businesses brought various inventions to make shopping more exciting, engaging, and seamless for the consumers. Starting from offline commerce to ecommerce and now the biggest shift: Shoppable Content or Shoppable Posts. Shoppable content is a discovery that has emerged as a […]
Reading Time: 6 minutes Since those nostalgic times, when people used to do catalog shopping, marketing & shopping trends have changed tremendously to Shoppable Images now. Modern technology has paved the way for online shopping. Glossy magazines have been taken over by e-commerce and this further has been rolled over by social media shopping trends. Social media channels are […]
Reading Time: 9 minutes There is a lot of buzz about harnessing the power of visual marketing strategy and visual UGC to engage users with brand promotions and activities. 2022 for brands and marketers is all about visual marketing strategies. The importance of visuals is rocketing sky-high, given the penetration of social media into all aspects of human life. […]
Reading Time: 8 minutes The best part about the festivals and holidays is the refreshing and fascinating Black Friday marketing strategies & sales. Such surprising deals are always enticing and immersive that blow away customers’ minds and fill them with thrilling excitement. The busiest shopping days are on its way; Black Friday and Cyber Monday. Online marketers are pulling […]
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