If you’re an e-commerce business owner or marketer and looking for the best Shopify apps in 2024, we’ve got you.
The key to success for any Shopify e-commerce business lies in customer satisfaction. In this regard, providing impeccable service is paramount for businesses, and achieving this goal requires leveraging powerful tools.
This blog will help you uncover some of the best Shopify apps to increase sales and help your brand grow.
Role of Shopify Apps to Increase Sales of E-commerce Business
Countless businesses use Shopify as their e-commerce platform, and the platform’s versatility is further amplified by Shopify apps. From enhancing user experience to optimizing marketing strategies, Shopify apps play a crucial role in shaping the success story of e-commerce businesses.
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These applications are built specially for businesses to enhance the functioning of their store and make it more intuitive. This includes shipping platforms, product tagging tools, link in bio tools, marketing tools, etc.
Let’s learn more about their role in e-commerce:
1. Improves User Experience
User experience is a crucial factor in maintaining a loyal customer base. Many Shopify apps offer features that can significantly improve shoppers’ user experience by providing a seamless shopping experience. By providing intuitive navigation, visually appealing product displays, and personalized recommendations, these apps contribute to an overall positive user experience. This, in turn, encourages visitors to explore products and make informed decisions, which ultimately results in increased sales.
2. Minimizes Brand’s Efforts
The efficiency of Shopify apps lies in their ability to improve the overall working of an e-commerce business. From inventory management to order fulfillment, shipping platforms and tools can help reduce the manual workload on the brand’s end. This way, brands can allocate resources more effectively, allowing them to focus on more important tasks, business strategies, marketing, and customer engagement.
3. Saves Time By Automating Tasks
Shopify apps offer automation features that significantly cut down on time-consuming tasks. Whether it’s automating order processing, inventory updates, or customer communications, these apps allow businesses to operate more efficiently.
4. Improves Customer Engagement
Customer engagement is another important aspect of retaining customers and improving e-commerce sales. Many Shopify apps allow businesses to offer a personalized shopping experience to customers. Tools like email marketing platforms help businesses shoot targeted emails that help in direct sales.
By relying on Shopify apps providing the above-mentioned benefits, e-commerce businesses can not only meet but also exceed customer expectations, achieve better work efficiency, and ultimately drive higher sales.
Now that you know the role of Shopify apps, let’s quickly find out some of the best Shopify apps to increase sales for businesses.
11 Best Shopify Apps For Your Ecommerce Business
- Vitals
- Klaviyo
- Tagshop
- Shipway
- Videowise
- Afluencer
- Okendo
- Mailmodo
- Tidio
- Shogun
- ToastiBar
1. Vitals
App type: Marketing & Conversions
Vitals is an all-in-one e-commerce solution that helps businesses aggregate reviews and provides dynamic product recommendations through its smart upsell and cross-sell features, which help increase average order value and boost revenue. Apart from these features, Vitals also offers a currency converter, improving customer experience.
Pricing:
Hobby: $29.99/month
Business: $49.99/month
Pro: $89.99/month
Plus: $299.99/month
2. Klaviyo
App type: Marketing & Conversions
Klaviyo is a top email marketing platform and one of the best Shopify apps to increase sales through its efficient customer retention features. Klaviyo allows businesses to collect and curate data and integrate it across emails, SMS, push notifications, etc. The tool also lets its users create segmented lists to host targeted email campaigns, boosting conversions.
Pricing:
Email marketing: $30/month
SMS Marketing: $15/month
3. Tagshop
App type: Marketing & Conversions
Tagshop is a popular social commerce platform and shoppable Instagram tool allowing users to aggregate content from social platforms such as Instagram, Facebook, and TikTok, curate them into a shoppable feed, and convert them into conversion channels.
Tagshop is one of the best Shopify apps to increase sales as it offers growth-centric features like shoppable link in bio, seamless shoppable feed integration, and email marketing campaigns. Besides its shoppable capabilities, Tagshop can also be categorized as social proof and trust-building apps.
Pricing:
Essential: $19/month
Scale: $99/month
4. Shipway
App type: Orders & Shipping
Another one of the best Shopify apps for e-commerce businesses is Shipway – a shipping platform for D2C e-commerce businesses. Shipway is a shipment tracking and order status app that provides real-time tracking updates to customers and helps manage post-purchase communication. It improves customer experience by keeping them informed about the status of their orders.
Pricing:
Starter: $9/month
Growth: $49/month
Enterprise: $99/month
5. Videowise
App type: Marketing & Conversions
Videowise is an eCommerce video advertising platform designed to optimize your eCommerce video campaigns. It simplifies the process of creating and managing video ads across different platforms. The platform’s key features include dynamic video creation, cross-platform promotions, video ad creation for Facebook, Instagram, YouTube, and other advertising channels, and at-scale publishing.
Pricing
Starter: $99/month
Scale: $249/month
Pro: $449/month
6. Afluencer
App type: Marketing & Conversions
Afluencer is an influencer marketing platform that connects eCommerce businesses with influencers to drive brand awareness and increase sales. It is one of the best Shopify apps to increase sales as users can discover influencers from various niches, collaborate with them, and monitor the performance of your campaigns, all in one place.
7. Okendo
App type: Selling Products
Okendo is a customer marketing platform and one of the best social proof and trust-building apps that helps you collect and showcase authentic product reviews, ratings, and user-generated content. It enables you to build trust, social proof, and increase conversions. The tool’s key features include prompt video collection, showcasing of user-generated content, and seamless integration of reviews with Google Shopping, Facebook, and other platforms to enhance your online presence.
Pricing
Essential: $19/month
Growth: $119/ month
Power: $299/month
Advanced: $499/month
8. Mailmodo
App type: Shopify Email Marketing & Automation
Mailmodo is the ultimate tool for Shopify email marketing, empowering businesses to effortlessly craft engaging emails. Seamlessly integrated with Shopify, it offers over 300 professionally designed email templates and 50+ pre-built ecommerce email automation flows. With interactive email capabilities, such as dynamic product showcases and personalized recommendations, Mailmodo takes your campaigns to the next level, driving higher conversions.
Pricing:
Lite: $39/month
Pro: $79/month
Max: $159/month
9. Tidio
App type: Store Management
Tidio is a live chat and customer support platform that helps businesses improve their customer experience and increase sales. This tool uses AI-powered chatbots to provide customer support services, helping businesses solve customer queries more efficiently and building a trusted brand.
Pricing:
Communicator Plan: $25/month
Chatbots Plan: $29/month
Tidio+: $394/month
10. Shogun
App type: Store Design
Shogun is a landing page builder for e-commerce businesses on Shopify. It allows users to create custom landing pages and product pages without coding, enabling store owners to customize their store’s design without any technical difficulty. The tool is an excellent way for e-commerce businesses to improve their UI/UX easily without relying on any outside resources. This app is especially useful for small business owners and is one of the best Shopify apps to increase sales.
Pricing:
Build: $99/month
Grow: $199/month
Advanced: $499/month
11. ToastiBar
App type: Store Design
TastiBar is an efficient sales notification app that allows businesses to encourage and engage their customers through personalized pop-ups and real-time notifications. With ToastiBar, businesses can encourage the visitors to become customers by displaying Add to Cart notifications, Online visitors’ notifications, Recent visitors’ notifications, and Product visitors’ notifications. These notifications can make your store more intuitive, allowing your customers to trust your business.
Pricing:
Essential: $6.99/month
Premium: $8.99/month
These top 10 Shopify apps for e-commerce businesses have proved to be highly advantageous tools for e-commerce businesses across industries. From direct sales and conversions to improving a store’s user interface and experience, Shopify apps for e-commerce have, time and again, made things easier for businesses and increased businesses’ efficacy in serving customers.
Now, let’s move ahead and understand how businesses can choose the best Shopify app for their e-commerce.
Criteria for Selecting the Best Shopify Apps for E-Commerce Store
Selecting the best Shopify apps for your e-commerce store is crucial for optimizing performance, user experience, and overall business success. Here are key criteria to consider when evaluating and choosing Shopify apps:
- Compatibility of Features
An important aspect of choosing a Shopify app for your e-commerce is its compatibility with your store’s functioning. Various apps on Shopify might match your requirements perfectly but might not be compatible with your store.
- Ease of Use & Accessibility
A suitable Shopify app for you should be user-friendly and easy to set up. Complicated or overly technical apps lead to usability issues and require additional time for training. Opt for apps with intuitive interfaces and clear documentation.
- Budget & Costs
Another important factor to consider while choosing a Shopify app is its cost-efficiency. Understand the app’s pricing model, whether it’s a one-time purchase, subscription, or based on usage. Consider the app’s value to your business and whether the cost justifies its benefits and functionalities.
- App’s Support
You’d think the features’ suitability and cost are the only two important factors that make an app suitable. However, a responsive customer support, setup guides, and troubleshooting resources also hold equal value in shaping the process of choosing a Shopify app for your e-commerce.
When choosing Shopify apps, consider your specific business needs, customer preferences, and overall eCommerce strategy. Additionally, check for recent reviews and updates to ensure compatibility with the latest versions of Shopify.
Whether you represent a fashion and apparel brand requiring an efficient Shopify shipping apps or a consumer goods brand seeking an innovative solution to showcase products in a more vivid and realistic manner.
Conclusion: Final Words & Key Takeaways
In conclusion, every Shopify e-commerce business has specific goals, needs, and requirements, and choosing the best apps for Shopify is a critical decision that can significantly impact your business’s efficiency, customer experience, and overall success.
Here are some key takeaways from this blog that can help you make better and more informed decisions to choose your Shopify apps.
- Define what kind of tool you are looking for and your expectations.
- Have a clear idea of how much you are willing to spend on the tool.
- Know the time period of your usage with the tool.
- Opt for apps that receive regular updates from the developers.
Frequently Asked Questions:
What are Shopify apps, and how do they enhance my online store?
Shopify apps are third-party tools that add features and functionalities to your online store. They enhance your store by providing tools for marketing, customer support, design customization, and more.
How do I determine the best Shopify apps for my store?
Determine your specific business needs, read reviews on the Shopify App Store, assess app functionality, consider compatibility, and evaluate the level of support and documentation the app provides
Can Shopify apps help improve my store’s search engine visibility?
Shopify apps can contribute to increased sales by providing features like personalized marketing through email campaigns, upselling and cross-selling tools, and enhancing the overall customer experience.
How can Shopify apps contribute to increasing my sales?
Shopify apps can contribute to increased sales by providing features like personalized marketing through email campaigns, upselling and cross-selling tools, and enhancing the overall customer experience.
Can Shopify apps help with abandoned cart recovery and increasing conversions?
Yes, many apps are specifically designed for abandoned cart recovery. They send reminders to customers who abandon their carts, helping to recover potentially lost sales. Other apps can also optimize the checkout process to increase conversion rates.
