Everything About Shoppable Content With 12 Best Examples

Reading Time: 10 minutes Shopping as an idea and practice has seen major transitions over the years. Commerce businesses brought various inventions to make shopping more exciting, engaging, and seamless for the consumers.  Starting from offline commerce to ecommerce and now the biggest shift: Shoppable Content or Shoppable Posts.  Shoppable content is a discovery that has emerged as a […]

13 minute read

Shoppable Images: Turn Visual Content Into Sales

Reading Time: 6 minutes Since those nostalgic times, when people used to do catalog shopping, marketing & shopping trends have changed tremendously to Shoppable Images now.  Modern technology has paved the way for online shopping. Glossy magazines have been taken over by e-commerce and this further has been rolled over by social media shopping trends. Social media channels are […]

7 minute read

Social Commerce Guide With Its Definition, Benefits, & Strategies For Brands

Reading Time: 14 minutes “Social commerce has been the biggest revolution of the ecommerce and online shopping industry in recent years.” Customers are now looking for the easiest, engaging, and most meaningful shopping experiences that provide maximum value with minimum or no challenges.  And it is rightly said that “Customers are the king.” They define a brand’s success, growth, […]

19 minute read

11 Best Social Commerce Trends For 2022 & Future

Reading Time: 7 minutes Get a comprehensive understanding of the key social commerce trends for 2022 and the future that will surely empower your brand sales, marketing, and growth. The line between eCommerce and social media is fading, giving rise to social commerce. Ever since it came into practice, brands have fetched better user trust, engagement, interaction, and conversions. […]

9 minute read

UGC For Ecommerce: A Complete Guide

Reading Time: 9 minutes To understand the influence of ecommerce UGC, a staggering 93% of customers believe user-generated content is a crucial factor when making a purchasing decision. Moreover, the influence of UGC on ecommerce is rising so much that it is becoming the ultimate deciding factor for consumers of whether they would invest in a brand or not.  […]

11 minute read

Visual Reviews For E-commerce: A Complete Guide

Reading Time: 6 minutes Marketing with visual reviews is a powerful way to cut through the content clutter, reach online shoppers and build brand awareness.  And when this power is combined with customer reviews, the impact manifolds. Visual customer reviews can create social proof, enhance brand awareness, inculcate buying inspiration, and ultimately boost sales.  According to research by The […]

8 minute read

UGC For Fashion Marketing: A Guide To Increase Your Brand Trust & Sales

Reading Time: 7 minutes Why is user-generated content so important for fashion marketing now? Why do global fashion brands incorporate UGC in their campaigns or user shopping journey?  If you were to find the best fit for leveraging consumer generated content, then it would be for the fashion industry, especially when the social commerce & visual marketing ecosystem is […]

9 minute read