Reading Time: 7 minutes The significance of social proof for e-commerce businesses is unmatchable. And when it comes to testimonials, especially video testimonials, they hold the utmost importance in building a trusted and credible brand identity. Statistics show that over 47% of consumers prefer video testimonials, which help them visualize a product better. It’s fair to say that providing […]
9 minute read
Reading Time: 7 minutes Social Commerce Trends 2023: Get a comprehensive understanding of the key trends in Social Commerce in 2023 and the future that will surely empower your brand sales, marketing, and growth. The line between eCommerce and social media is fading, giving rise to social commerce trends. Ever since it came into practice, brands have fetched better […]
9 minute read
Reading Time: 5 minutes Ecommerce is quickly changing the world as we know it. We now have more options when buying something online and have little to no impediments in where we want to buy and what we want to buy. It has moved the needle in entrepreneurship as more small players become big-time winners with online brands, stores, […]
7 minute read
Reading Time: 7 minutes In a recent study by HubSpot, 69% of marketers said their main priority is to convert their contacts or leads into customers, 54% said theirs is to grow their website traffic, and 44% said theirs is to increase the revenue derived from existing customers. While the eCommerce landscape has become a competitive one, regardless of […]
10 minute read
Reading Time: 4 minutes Brands today have started pivoting the spotlight away from themselves and towards their consumers, employees, and supporters – empowering them to create content featuring their brand. This content is based on their experience with the brand and has grave potential to connect, attract and convert visitors into loyal users. Further, shopping has become a constant […]
5 minute read
Reading Time: 6 minutes PrestaShop is a popular open-source CMS for ecommerce that offers many valuable features and opportunities for brands. One such opportunity is adding shoppable Instagram feed on PrestaShop website to leverage social commerce successfully. Instagram has evolved from a mere photo-sharing app to a more dynamic platform, opening up many possibilities for users and businesses. Did […]
7 minute read
Reading Time: 4 minutes Today, businesses are connected to their target audience without any geographical restrictions. The horizons of eCommerce and online stores are expanding, but driving traffic is an art to master. Many eCommerce businesses and online stores suffer losses due to ineffective sales, which might be a result of inefficient strategies. Sometimes, however, the strategies are enough, […]
5 minute read
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