Social Commerce: An Ultimate Guide for Online Brands & eCommerce Owners

Reading Time: 9 minutes Social commerce is expected to grow 3x as fast as eCommerce by 2025. Social media has become a prominent way of connecting with millennials let alone gen Z consumers and there has been a significant plunge in the use of user-generated content for eCommerce marketing. Even Netflix is merging immersion with commerce with its multi-title […]

13 minute read

Shoppable Instagram Feed – How To Set Up Instagram Shopping Feed & Get Sales

Reading Time: 7 minutes Shoppable Instagram feed – a term that has been in trend among the ecommerce brands and online stores that sell physical products and services.  Brands who sell online consider Instagram as the supreme social media platform for their marketing campaigns. And rightly so! As it brings the most potential to drive sales, traffic, and engagement.  […]

9 minute read

6 Successful Social Commerce Examples & Best Tools

Reading Time: 7 minutes Social commerce examples are popping every day. With the rise in eCommerce, social media consumption, and advancement in technology, we are witnessing a new wave in shopping i.e. Social commerce. It is of no surprise that nowadays people are spending more of their time on social media. To an increasing extent, social media is becoming […]

8 minute read

Holiday Marketing Tips & Strategies To Drive More Revenue In 2022 For eCommerce

Reading Time: 7 minutes A successful holiday marketing campaign would mean survival this year, let alone being profitable. Why so? Well statistically, total spending, quarter-to-date has increased by 56.4% in comparison to Q4 of 2021, while gross merchandise value for the same period has decreased by 22.6%, and total orders have shot up by only 7%.  What worked until […]

10 minute read

Black Friday Marketing Strategies: How To Plan & Be Profitable In 2022

Reading Time: 8 minutes In 2021, $33.9B was spent by consumers during the Black Friday Cyber Monday week, and this year, even in the mid of an economic decline, there is a lot of money up for grabs. But, how can you have the shoppers choose you amongst other host of brands? And how would you turn peak traffic […]

11 minute read

Shoppable Instagram Reels For eCommerce: How To Integrate, Convert & Grow!

Reading Time: 4 minutes Now online store owners are even more empowered to get discovered and sell right where their users are, with Instagram reels.  Given the audiences’ great interest in reels, wanting to educate, get inspired from and grow, surefire signals eCommerce marketers the need to incorporate Instagram reels into their selling places. Statistically speaking, 86% of the consumers […]

6 minute read

Social Commerce Is The Ultimate Strategy For Direct-to-Consumer Brands. Here’s How?

Reading Time: 6 minutes The best shopping experiences are those that give each shopper dominion over their buying journey.  To create shoppable moments for consumers, social commerce is supporting the Direct-to-Consumer (DTC) business model. DTC brands are bypassing traditional practices, cutting out the ‘middle-man’ and streamlining the buying process. With an increase in direct interaction between people and brands, […]

8 minute read