Word of Mouth Marketing: A Guide To Build WOM Marketing Strategy

Reading Time: 10 minutes Consumers have always valued opinions expressed directly to them. But, over the years the consumer-to-consumer channels of communication have changed. It is now more online and businesses can drive sales and revenue by spreading the word about their products. Implementing a word of mouth marketing strategy can help you attract, engage and convert customers in […]

13 minute read

Ultimate Guide To Introduce Shoppable UGC Galleries Into Magento 2 Stores

Reading Time: 4 minutes Brands today have started pivoting the spotlight away from themselves and towards their consumers, employees, and supporters – empowering them to create content featuring their brand.  This content is based on their experience with the brand and has grave potential to connect, attract and convert visitors into loyal users.  Further, shopping has become a constant […]

5 minute read

How A UGC Software Can Help You In Managing User-Generated Content For The Best Results

Reading Time: 4 minutes Consumer behavior plays a big role in business. What your target audience does and connects with should play a significant factor in the strategies and tactics your business uses to generate more sales and results for the company. That being said, one trend that has been undeniably effective is the use of user-generated content or […]

5 minute read

TrailFx Drives Sales & Inspiration With Shoppable UGC

Reading Time: 4 minutes User-generated content is an emerging marketing trend across all industries be it fashion, retail, travel, hospitality, or automobile or any other.  Brands like TrailFx are looking to humanize their brand by activating the voices of their customers, who are the real brand advocates. These advocates highlight the brand identity, credibility, authenticity, and value perfectly by […]

4 minute read

Everything About Shoppable Content With 12 Best Examples

Reading Time: 10 minutes Shopping as an idea and practice has seen major transitions over the years. Commerce businesses brought various inventions to make shopping more exciting, engaging, and seamless for the consumers.  Starting from offline commerce to ecommerce and now the biggest shift: Shoppable Content or Shoppable Posts.  Shoppable content is a discovery that has emerged as a […]

13 minute read

UGC For Ecommerce: A Complete Guide

Reading Time: 9 minutes To understand the influence of ecommerce UGC, a staggering 93% of customers believe user-generated content is a crucial factor when making a purchasing decision. Moreover, the influence of UGC on ecommerce is rising so much that it is becoming the ultimate deciding factor for consumers of whether they would invest in a brand or not.  […]

11 minute read

Introducing On-site Visual UGC, Reviews, & Rating Uploads

Reading Time: 6 minutes Introducing the most advanced all-in-one feature for on-site visual UGC, reviews, and ratiung uploads. Not sure what is it or Why do brands even need to collect UGC?  Is there even a benefit or reason that brands even needs this feature? There are many reasons why every brand, small or big, should leverage the on-site […]

7 minute read