Holiday Marketing Tips & Strategies To Drive More Revenue In 2023 For eCommerce

Reading Time: 7 minutes A successful holiday marketing campaign would mean survival this year, let alone being profitable. Why so? Well statistically, total spending, quarter-to-date has increased by 56.4% in comparison to Q4 of 2021, while gross merchandise value for the same period has decreased by 22.6%, and total orders have shot up by only 7%.  What worked until […]

10 minute read

Black Friday Marketing Strategies: How To Plan & Be Profitable In 2023

Reading Time: 8 minutes In 2021, $33.9B was spent by consumers during the Black Friday Cyber Monday week, and this year, even in the mid of an economic decline, there is a lot of money up for grabs. But, how can you have the shoppers choose you amongst other host of brands? And how would you turn peak traffic […]

11 minute read